Golf Wang holiday pop-up shops across 12 cities

Golf Holiday Shops

12 cities, December 2023

Twelve Golf pop-ups opened the same Saturday, December 2, 2023, across the US, Europe, Asia and Australia, presented by American Express and open through December 24.

Each a vacant storefront fitted with one shared kit: birch-ply wall panels, slanted tee shelves, glass vitrines and backlit GOLF signage. Each city added a local touch: Austin's building painted yellow, bee wallpaper in Tokyo and Chicago, a flame wall in Phoenix.

Client
Golf WangAmerican Express
Locations
12 cities — US, Europe, Asia, Australia
Dates
December 2–24, 2023
Format
Storefront takeovers — one shared fixture kit
Scope
Multi-city rolloutFixture kitSignage
Golf Holiday Shops flyer

Atlanta1143 Euclid Ave NE

Golf Wang holiday pop-up shops across 12 cities — Atlanta, outside
Outside
Golf Wang holiday pop-up shops across 12 cities — Atlanta, inside
Inside

Austin507 West Ave

Golf Wang holiday pop-up shops across 12 cities — Austin, outside
Outside
Golf Wang holiday pop-up shops across 12 cities — Austin, inside
Inside

Walnut Creek1373 N Main St

Golf Wang holiday pop-up shops across 12 cities — Walnut Creek, outside
Outside
Golf Wang holiday pop-up shops across 12 cities — Walnut Creek, inside
Inside

Chicago2759 W Armitage Ave

Golf Wang holiday pop-up shops across 12 cities — Chicago, outside
Outside
Golf Wang holiday pop-up shops across 12 cities — Chicago, inside
Inside

Washington, DC1285 4th St NE

Golf Wang holiday pop-up shops across 12 cities — Washington, DC, outside
Outside
Golf Wang holiday pop-up shops across 12 cities — Washington, DC, inside
Inside

Phoenix4524 N 7th St

Golf Wang holiday pop-up shops across 12 cities — Phoenix, outside
Outside
Golf Wang holiday pop-up shops across 12 cities — Phoenix, inside
Inside

Twelve cities. Every door open on the same Saturday.

AmsterdamUtrechtsestraat 30

Golf Wang holiday pop-up shops across 12 cities — Amsterdam, outside
Outside
Golf Wang holiday pop-up shops across 12 cities — Amsterdam, inside
Inside
Golf Wang holiday pop-up shops across 12 cities — Amsterdam, inside
Inside

BerlinTorstraße 86

Golf Wang holiday pop-up shops across 12 cities — Berlin, outside
Outside
Golf Wang holiday pop-up shops across 12 cities — Berlin, inside
Inside
Golf Wang holiday pop-up shops across 12 cities — Berlin, inside
Inside

Hong Kong24 Wyndham St, Central

Golf Wang holiday pop-up shops across 12 cities — Hong Kong, outside
Outside
Golf Wang holiday pop-up shops across 12 cities — Hong Kong, inside
Inside

Tokyo6-12-9 Jingumae

Golf Wang holiday pop-up shops across 12 cities — Tokyo, outside
Outside
Golf Wang holiday pop-up shops across 12 cities — Tokyo, inside
Inside

SeoulOffture, Sinsa-dong

Golf Wang holiday pop-up shops across 12 cities — Seoul, outside
Outside
Golf Wang holiday pop-up shops across 12 cities — Seoul, inside
Inside

MelbourneOSHI Gallery, Collingwood

Golf Wang holiday pop-up shops across 12 cities — Melbourne, outside
Outside
Golf Wang holiday pop-up shops across 12 cities — Melbourne, inside
Inside
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